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The Money Programme covers a very wide range of topics, but if you want to follow up on some of the business and management themes covered in the series, you may find the following books helpful.
Brand Leadership D Aaker and E Joachimsthaler, The Free Press The eEconomy: rhetoric or reality? edited by LC Budd and L Harris, Routledge Marketing: Concepts and Strategies, Fifth Edition S Dibb, L Simkin, W Pride and O C Ferrell, Houghton Mifflin Organising for Innovation J Henry, Open University Press Managing Innovation and Change, Second Edition edited by J Henry and DT Mayle, Sage Managing to Collaborate: The theory and practice of collaborative advantage C Huxham and S Vangen, Routledge Building, Measuring and Managing Brand Equity, Second Edition K L Keller, Pearson Education Inc. Managing Knowledge: An Essential reader, Second Edition SE Little and TE Ray, Sage The American Confidence Man DW Maurer, Charles C. Thomas Strategy and Capability JG Salaman and DC Asch, Blackwell Leadership in Organizations: current issues and key trends J Storey, Routledge Managers of Innovation: insights into making innovation happen J Storey, J and JG Salaman, Blackwell Weblinks There's more business to discover here on Open2: PY Gerbeau's Rules of the Game - join PY as he explores the economics of the motor industry, the football business and how workers can be kept happy
Just Do It - thinking of starting your own business? Just Do It!
More or Less - as part of BBC Radio 4's numbers programme, we unpick the figures underpinning economic decisions The Big Question on Economics - primers on some of the big economics challenges facing the world Eurofighter - the big money at the heart of the big weapons project
Caterham Super Sevens - Can a small family business continue to succeed in the modern motor industry?
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