Winter 08/09
Piggy Bank
Control your power
Knowledge is power - but all power needs to be tamed. The key is managing knowledge.
Relative values
The value of a product depends not just on the product itself - but how popular it is with other people. That's just one example of the working of network effects.
Trademarks register
In a world of unceasing competition, you can't underestimate the importance of brands.
Still want to know more? Each week contributors to the programme, and Open University experts, explore the issues raised in the programme.
Getting a good deal?
Dr Gabriel Reedy explores the effect price comparison sites have had on the consumer: Weighing up the options
Comparing the sites
Are price comparison sites giving us a good deal? Martyn Hocking from Which? explains: Saving Time and Pennies
Content last updated: 02/12/2008


