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About the Programme

 
Just Do It presenter Bobby Friction
Just Do It presenter Bobby Friction

Anyone can do it

Missed the programme? It's not too late - listen online.

Rising stars?

Making money from old carpets and bringing a new club to Nottingham - just two of the schemes Bobby uncovers. Meet the start-ups.

Good business is in the planning

If you want to follow the Just Do It entrepreneurs to success, it pays to get your thoughts in order. Start with our ten things to consider.

Business is the new rock and roll and they say "the only way to get what you want is to be your own boss." The latest figures say 30,000 under 25s start their own business each year. If you’re thinking of giving it go but don’t know where to start then you're in the right place. Bobby Friction finds those who are about to get going. What does it all involve and can anyone do it?

Bobby meets the power behind five business start-ups and - along with advice from those who've already made their first millions - comes up with nine crucial lessons that give you a leapfrog on the path to success:

 

  • lesson 1 – starting a business is hard work!
  • lesson 2 – act on your idea – now!
  • lesson 3 – do your research!
  • lesson 4 – money’s gonna be hard to find!
  • lesson 5 – believe in yourself!
  • lesson 6 – look around you – is anyone else doing it?
  • lesson 7 – attention to detail is vital. Simple, dumb mistakes will eat into yout hard-earned profits
  • lesson 8 – failure’s part of the game!
  • lesson 9 – get yourself a mentor!

 

To help him on his journey, Bobby gets advice from Sir Alan Sugar - Amstrad chairman and man with the power to hire or fire on The Apprentice; Yo-Sushi founder Simon Wooddruff, one of the dragons who challenged start-ups in The Dragon's Den; and Richard Reed, co-founder of Innocent Smoothies.

Content last updated: 26/05/2005

 

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