One of the most appealing factors about using meeting over the Internet is the control one has over what you reveal, you can choose exactly what you want to let people know about yourself - the ultimate blind date where even your physical appearance can be kept out of the equation. This appeals to many, as it can be argued that this allows people to judge each other purely on personality.

Of course, this applies to far more than just people looking for love. There are many people who, for a variety of reasons, may find the ability to explore and develop different aspects of themselves through presenting themselves in new ways when online, an appealing prospect. It can be as simple as creating a webpage, where both the content and style is entirely at one’s own control. This has been seen particularly with some teenagers who have found this offers them an almost unique opportunity to express their ‘true’ self as a ‘virtual personality’, away from peer pressure.

As you start to look further ...